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Impact Data - Female Condom Campaign

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This study examined the role of the female condom as a method of protection against HIV/AIDS and other sexually transmitted infections (STIs) among female sex workers in Campinas, Brazil. Women received increased access to the product and information about it through an educational and social marketing intervention that included theatrical street performances, discussions and training, and a cellular telephone "help line".

Methodologies
Researchers collected data from samples of female sex workers in 4 different socioeconomic settings at baseline (n=211) and follow-up (n=216). They also conducted in-depth interviews with 20 women who participated in the final survey.
Practices
At baseline, 17% of the sex workers reported ever using the female condom. This climbed to 51% of those interviewed in the final survey (p < .001). However, only 35% of the final survey respondents who had ever used the female condom claimed to be current users; major complaints were difficulty of insertion and aesthetics. Less than a fourth of users actually bought a female condom (most women reported using condoms they received for free). All of the women who purchased the female condom were willing to pay at most US$1.32 for each one; only 40% would be willing to pay when the hypothetical price rose to US$1.70. (The price of a male condom at the time of the study was US$0.22).

Furthermore, the intervention did not affect male condom use with new clients. About 97% of women in both the pre- and post-intervention samples reported that they always used a male condom with a new or occasional client. There was a significant decrease in consistent condom use with intimate partners: 53% of the pre-intervention sample who had a boyfriend or spouse always used a male condom compared with 37% of the post-intervention sample (p < 0.01).

In addition, reported levels of protected sex did not improve. When asked about protected vaginal sex in the previous 2 weeks, 83% of the women in the baseline survey said they always used either a male or female condom with all of their partners. In the final survey, only 69% said they always used protection (p < .001).

Organisers site several reasons for this lack of impact: "First, there were fewer than expected female condom promotional activities conducted by the social marketing organization at the study sites. Second, during the project period there was a severe downturn in the economy that likely affected sex workers' ability to buy female condoms, which sold for more than six times the price of a male condom. A third reason may be that as a result of increased rapport between the researchers and the study population at the time of the final survey, there may have been a greater willingness to answer questions about protected sex more honestly, which resulted in a lower figure compared to the baseline survey."
Attitudes
Sex workers noted a number of benefits associated with use of the female condom. One street-based sex worker said, "I go to the bathroom and insert the female condom without him noticing it. And I do not lose money and at the same time I protect myself."
Other Impacts
Findings from the final survey show that 72% of women who used a female condom within the last 6 months reported using one with a regular client, compared to 14% who used the female condom with a client they didn't know well or did not know at all. 35% said they used a female condom with a boyfriend. Some sex workers mentioned that they felt more comfortable using it with someone they trust rather than with a stranger.

Researchers found that practice increases sex workers' comfort with the female condom.